If you think about the bloggers you read regularly, you will find that they each have at least one thing in common. Here it is: They offer either a unique perspective of their subject or they have a unique way of communicating their message. The Internet is packed with bloggers, who try to emulate what… Continue Reading
Today’s post is all about how to massively increase the power of your online marketing or content marketing! I would like to start with a couple of simple questions. If someone posted a flyer through your door, advertising an event you were not interested in, what would you do? You’d throw it in the bin. … Continue Reading
Have you ever considered publishing posts on your blog, written by someone you don’t know anything about? If you immediately answered “NO!” to that question, or the idea sounds so idiotic that you wonder why I even asked the question, you may be unaware just how common it is. Every day, Jim’s Marketing Blog gets… Continue Reading
Content marketing works best, when you have permission. That’s because you will be producing content for people who actually want it. Pursuit marketing & Permission marketing Now, compare permission marketing, to pursuit marketing. Pursuit marketers email you because they have your email address on a list they bought. They make unsolicited calls to you at… Continue Reading
This post is all about helping you to improve the results you currently get from your blog. New bloggers and those of you who are frustrated with your progress, are most likely to find this post useful. If that sounds like you, read on! Blogging, frustration and getting rich quick The Internet is littered with… Continue Reading
How often do you publish blog posts and other content marketing material? If you find it hard to get information out there on a regular enough basis, this post may help. It’s about the approach I use for developing content on my blogs. Before my family woke up this morning, I had written 3 blog… Continue Reading
Yesterday, in the space of 20 minutes, I saw 2 spammy comments on 2 different blogs, which made the commenters look like complete idiots. The first was a blatant sales pitch, where the commenter was clearly trying to advertise his services, disguised as a comment (including his phone number, email address and a request to… Continue Reading
Today’s internet marketing post is all about how to boost your income and avoid one of the most common Internet marketing errors. Don’t turn your posts into ads Many blogs read more like a series of self-obsessed commercials, than a series of useful posts or articles. It’s as if the blogger just can’t resist selling… Continue Reading
If you want to generate more advertising revenue and affiliate income form your blog, this post is just for you! I visited a blog earlier, which had Google adwords inserted several times into the post I was hoping to read. The sidebar was auto-running video ads, which were extremely distracting. This combined to make the… Continue Reading
The massive majority of content marketing advice is all about the message and rightly so. However, people often overlook the importance of making your content as readable as possible. Ultimately, your content marketing needs to be read, in order for it to work and that’s what this post is all about! Here are some tips… Continue Reading
If you want your content marketing to produce bankable results, it must connect with your prospective clients or customers. This means your content needs to focus on them and their world. It’s all about them! Yes, you are a warm, wonderful human being, but I am going to let you into a secret: Your marketplace… Continue Reading
I read an interesting SEO post on Search Engine Journal yesterday. It’s about how a change to Google’s PageRanking formula, may cause people to adjust their SEO priorities. There’s no doubt that many people will now make changes to their SEO mix. A lot of people regularly tweak and change SEO tactics, to adapt to… Continue Reading
Here’s a very easy way to increase your Internet marketing conversion rates. It’s based on the idea that success leaves clues, that we can increase our conversion rates by discovering what already works and learning from it. Improving your conversion rates Here are a few questions you should ask yourself, depending on the area of… Continue Reading